Data Extraction

4 Posts tagged with the developer_day tag

The very clever Webtrends Open Campaign is all about transparency.  We are showcasing our technologies, along with creative solutions from some of our partners, to demonstrate what's possible using data of all shapes and sizes.  From our site:

Have a look around the web site. Get to know the people and partners involved. And come back often. We'll explore our results and introduce new marketing strategies every week.

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One post early on in the blog was from our own Robin Balmer, who has put together some visualizations around metrics from the campaign.  He's pulling data from our DX API, and put a flash visualization together to present a trend of views and visits over time.  Simple, elegant and relatively easy to do as he notes in his blog post:

 

 

I set this task of visualization-building as a fun programming challenge for myself and as a means to get the visualizations to work stylistically with the design of the web site. But you don’t have be an experienced coder to get at Webtrends data - you can use the API to pull data right into Excel and analyze or visualize it from there. I saw some great examples of this during Webtrends’ last Developer Day.

Nice work Robin!

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As you all know, we continue to refine the features and functionality of our web services during this beta rollout based on your suggestions and comments.  We also learn a great deal at our Developer Day events.  They have proven to be a fantastic event for attendees, and a great win for us as well as we learn very quickly what additional functionality will help our larger community develop more powerful apps.

 

Last week we rolled out a few updates that we wanted to make sure you were aware of:

  1. Calculated measures will no longer display in report definitions. Currently, these are only available through the Analytics user interface.
  2. The report "category" has been added to the "list reports for profile" method. This will make it easier to obtain a list of reports matching a specific report "category". If a report has no defined category the attribute will not be displayed.  This feature request came from one of our fantastic partners who was looking for an easy way to find the reports that were relevant to their implementation.  Good idea!
  3. In some cases a report was enabled for trending, but the report meta-data did not accurately reflect this. There was a bug in the logic that determined if trending was enabled. This has been resolved.
  4. The ability to filter based of a discrete set of measure identifiers was not working. This was a bug and has been resolved.
  5. The "profile summary" report, when returned in Excel format, contained invalid XML what was preventing it from rendering properly. This has been resolved.
Again, many thanks for your feedback.  Keep it coming!
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We had another fantastic Developer Day last week with some incredibly innovative projects and product ideas.  In addition to the Webtrends team on hand (16 Engineers and Services team members), 10 Webtrends Partners traveled to our Portland office to learn more about our latest services and technologies, and build some cool stuff with us.  Everyone had a great time (thank you all for joining us!), and the demos at the end of the day were down-right inspiring.

 

Many projects were proof of concepts, and several were projects that everyone will have access to at some point soon.  Here's a teaser of a few of the ideas people were working on:

 

1) Pulling data from Webtrends into CRM systems.  We've had the capability of pushing data into Microsoft Dynamics and Salesforce for years for Sales teams, but one of our Engineers added a few new tricks into the mix that steps up the integration for Marketing organizations.  Very slick.

 

2) Customer scorecards.  Our Excel integration is very powerful.  Customers, Partners and our own Webtrends Services teams are building some powerful scorecards and dashboards leveraging Excel and our web services.

 

3) New SDKs and APIs for data collection.  Alex announced at our Engage conference that we're going to be adding a new data collection API into our growing infrastructure of "open" services.  The Engineers working on that API were able to develop and demonstrate SDKs for developing apps in a variety of platforms to leverage the new data collection API (which is in early alpha stage at the moment).  Are you planning, designing, or building any mobile apps (Pre, iPhone, Blackberry, Android, etc.), or desktop apps (AIR, Flex, Widgets), or any other internet-ready apps?  We've got some cool stuff in the works.

 

4) Clever delivery of data.  More often than not we are reviewing Webtrends data in a browser, or via Excel.  There are other mechanisms that might be more appropriate for different situations.  How about a text message update?  Or even a friendly voice to leave you a voicemail?  One of our fabulous Partners (William Garrison from ExactTarget) built an interface demonstrating the possibilities in this area leveraging their Email, Voice and SMS technologies to deliver timely reporting or scorecard-friendly data.  Great job William!

 

My favorite part of our Developer Day's is getting a chance to work with everyone in an open and collaborative way.  There's so much creativity and innovation possible with an open architecture.  We're looking forward to our next Developer Day (probably in July...I'll post an announcement when we know more...).  We hope you can join us.

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We're pleased to announce Webtrends Developer Day 2.0!  This one day event will take place at the Webtrends office in Portland OR, on Friday, May 8, 2009.  Developer Day is an  event for Webtrends customers, partners and employees to gather, learn, develop and demo a project based on Webtrends technologies - all in ONE day.

Our May 8 Developer Day will focus on our new REST-based reporting web services

 

Participants will work throughout the day to develop a functioning project, and demonstrate their work at the end of the day.  Past project include Excel dashboards and scorecards, desktop gadgets, widgets, and ground-breaking UI data visualizations.  During lunch, our User Experience team will discuss effective data visualization techniques and the team will be able to help out throughout the day.

 

Slots are limited, so sign up today.  If you're interested, please sign up at http://webtrendsdeveloper.wufoo.com/forms/developer-day-20/ with your contact information, project idea, and number of members on your team.

 

We're looking forward to seeing you in Portland on May 8th!

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